Thursday, March 19, 2009

Movies: "Up" Making History at Cannes

Source: Variety

Pixar continued their dance up the Hollywood prestige ladder today with announcement that their latest film Up would open the Cannes Film Festival. This marks the first time in a history that an animated film and a 3d film of any kind will kick of the festival. Up will, of course, screen out of competition.

Pixar has always been a genius factory but Wall-E was heralded by many critics as being the best film of the year and one of the best Sci Fi films of all time. However, it is said that Disney brass including John Lassester have been disappointed with the Box Office takes and think taking it to France will make people take notice. Cannes has obviously taken notice.

"Cannes has demonstrated for many years its interest in animation by selecting films from DreamWorks, as well as films that use animation differently," said Thierry Fremaux, the fest's director. "It's audacious to open the festival with an animated film, but we're conscious of our duty: By stretching its boundaries, cinema remains universal."

"It's a great honor for the Walt Disney Studios, and our incredibly talented cast members at Pixar Animation Studios, to have 'Up' selected as the first animated feature to ever open the Cannes Film Festival," said Disney chairman Dick Cook. "We are so proud of this terrific movie and can't wait to share it with the film making community and festival goers."

Disney Animation Studios head John Lasseter said, "This is a huge step for animation and further supports our belief that a great animated film is simply a great film."

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